Finding your artistic side

Finding your artistic side

Personal branding: Finding your artistic side

Great artists all have something in common. They have built their own personal brand that is based on creativity, music or art. So how do you get started on your personal brand? Here are a few steps how.

  1. Discover your talent.

You need to define yourself. You need to discover what you are good in. You don’t want to be lumped into a group and tossed aside. You need to clearly communicate what you are about for you to stick out in a crowd.

  1. Put yourself in your work!

There is no point churning out a piece of art or writing music that doesn’t have your personal brand on top of it. For example, Van Gogh’s style of painting is so prominent that, if you were to see any other painting, you would immediately know that it belongs to him! This is because he has made his own mark on his paintings! So have your own style and personality and make your work one of a kind!

  1. Know your process

How do you work? What makes you unique? What makes your work different from others? Do you use a certain style unique only to yourself? Do you do write music that is different from anyone else? Learn and know what your process is like.

  1. Advertise yourself!

It’s time to advertise your work. If you don’t tell anybody about you and your work, who is going to? Forget about the embarrassment and inferiority. Take it as a learning process. You are there to showcase yourself to the world and at the same time take feedback and learn from other great artists. So how do you advertise? Have your own portfolio, your own website, through social networking websites such as Twitter and Facebook. You are your own PR agent.

  1. Aim big.

You have to aim for the top. Don’t be contented with small little goals. Without risk there are no rewards. So think big and you will start achieving big dreams.

Most importantly, be persistent in your work. You have to learn to believe in your personal brand. If you don’t, who will? So make today count and start creating!

Personal branding

3 things you should know

Personal branding: 3 things you should know

Personal branding is a mark that you create for yourself. Something that’s makes you special and sets you apart from the others. It’s an epitome of who you are and it is also unique because tells us about your life, your principles and your passion. So what else should you know about personal branding?

Firstly, the most important thing about personal branding is you need to brand yourself in the career you want and not the job you have. Your personal branding is going to persist even after you are dead. You want it to last a long time. Your personal brands to be immortalized after you are long gone. So what is it are you passionate about? Is what you have chosen something that you would want to do for a long time? That is how you discover your personal brand.

Secondly, don’t expect overnight results. Personal branding is an ongoing process. After you have written down your goals, aspirations and development plan, it is time to put your plan into action. You will not get over overnight results. You start small and start building up your brand consistently. That way every new project you take on after that has an added value because of your own personal brand.

Thirdly, you are your own PR agent. You have to toot your own horn. Once you discovered your niche and start creating your own personal brand, it is now time to market your personal brand. It could be through your very own websites, your Facebook page or even Twitter. Remember, you have to sell your brand for people to recognize it.

To sum it up, everybody in the world needs a personal brand. It is only up to you whether you want to make it work for you or not. So start discovering your niche and create your own personal brand!

How to build your personal brand

How to build your personal brand

Personal branding is the very same thing as your own reputation. Everybody exists as a brand. It is not confined to the rich and famous celebrities only but every single person has their own brand to sell. Personal branding refers to the way people perceive you. Are you creative? Are you trustworthy? What is their perception of you? So if you are a little worried about your own personal branding, here is a way for you to build your own strong personal branding!

  1. Find a niche

Choose something that you are passionate about. Do you want to do this for the rest of your life? It may be an online business project, selling cars, investments. Now that you have chosen a niche you can go on to discovering your own personal brand.

  1. Set goals for your image

Now that you have chosen your niche, you need to know that your personal brand is build from the thoughts and words and reactions of other people. So what do you want your image to be like? If you are in the area of selling cars, you could make your goal to be trustworthy, reliable and affordable. This is something you have control over. Once the word gets out that your reputation is so, it strengthens your personal brand.

  1. Think of it as an investment

When you first start out, you may not have much of a name. But if you consistently try to fulfil and exceed the goals you set, word will spread around about your personal brand. Now every new project that you take up will have a higher value because your personal brand will persist.

  1. Marketing

Now word of mouth alone is not enough. You have to market yourself aggressively. It could be business cards, blogs, websites, social networking websites such as Twitter and Facebook. The best part of all, that all these are free!

  1. Keep moving forward

You’ve got to constantly keep coming up with fresh new ideas to keep yourself moving upwards. If you just stay with one concept, you risk your personal brand becoming stale. So keep those juices flowing!

  1. Continue learning!

Your niche is an ever changing market. So you’ve got to keep on learning and updating your knowledge to stay ahead of the game. By doing so you are strengthening your own personal brand!

In conclusion, it is not easy to build your own personal brand. But if you persevere, your hard work will bring great rewards.